It’s not unusual to hear of a Ferrari being described as a piece of automotive art.
But what about the artwork that goes onto that rolling work of art?
Ferrari is giving us a glimpse of the painstaking effort its craftspeople take to paint the company’s shield onto its cars.
The automaker posted a short video in mid-April that has since gone viral on its Instagram page showing a person going through the logo-painting process. Don’t worry, the entire video condenses the entire process into seconds.
“The making of an artwork. This is the meticulous craftsmanship that goes into every painted Scuderia Ferrari shield,” the company said in the Instagram post.
As of May 6, the video has received nearly 700,000 likes.
You can watch it on Instagram.
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