Hyundai reveals Initium hydrogen fuel cell concept vehicle

The concept vehicle is a showcase the automaker’s new design language and a preview of a new production FCEV.

Hyundai Initium front and back
Hyundai revealed the Initium concept vehicle. – Hyundai Motor Company photo

Hyundai is planning a new hydrogen fuel cell electric vehicle (FCEV) that will debut in the first half of 2025 and has shown the world a concept vehicle previewing the new model.

The Hyundai Initium was revealed on Oct. 30.

Hyundai Motor Company says the concept showcases its commitment to hydrogen mobility.

“Hyundai Motor’s clear, unwavering commitment to hydrogen over the past 27 years is rooted in our belief in its potential as a clean, accessible and therefore fair energy source for everyone,” said Jaehoon Chang, president and CEO of Hyundai Motor Company, in a news release. “We are dedicated to pioneering a future where hydrogen is used by everyone, in everything, and everywhere. We invite you to join us on this journey.”

Besides previewing the company’s upcoming production FCEV, it is also a debut showcase of the automaker’s new design language called “Art of Steel.”

“Our challenge began from the manufacturing stage, where we pushed the formability of steel to the extreme to create a form of art,” said SangYup Lee, executive vice president and head of Hyundai and Genesis Global Design, in the release. “With Initium, we’ve crafted a more SUV-like design that is both solid and safe, reflecting our dedication to our customers through customer-centric design.”

The company said the vehicle’s development focused on three primary aspects, with those being: superior driving range and enhanced performance, a spacious interior and luggage area, and unique convenience and safety features.

Hyundai Initium side view
The Hyundai Initium is a preview of the automaker’s new design language. – Hyundai Motor Company photo

The concept was fitted with aerodynamic wheels measuring 18 inches (the model in the pictures wears 21-inch wheels) and low rolling resistance tires to give it a targeted driving range of more than 650 kilometres.

Hyundai adds that with an electric motor output of up to 150 kW, the vehicle also has excellent acceleration and smooth overtaking capability.

The Initium also includes an FCEV route planner to help drivers find hydrogen charging stations. The system also shows how many cars are waiting for a charging spot.

The Hyundai Initium is expected to be shown at the Los Angeles Auto Show and Auto Guangzhou. There was no mention if it would be at any Canadian auto show.

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