Toyota RAV4 and Prius plug-in hybrids dropping Prime from name

The models will now be called RAV4 Plug-in Hybrid and Prius Plug-in Hybrid and will wear a PHEV badge on the rear.

Toyota RAV4 and Prius
The Toyota RAV4 Prime, left, and Prius Prime plug-in hybrid will drop the Prime from their names. – Toyota Canada Inc. photo

Toyota is changing up the naming convention for its plug-in hybrids.

Starting with the 2025 model years, the Prius Prime and RAV4 Prime will drop the Prime from their names, instead going with the names of Prius Plug-in Hybrid and RAV4 Plug-in Hybrid. Both models will also wear a PHEV badge on the rear.

“Many Canadians already appreciate the advanced power, driving fun, and remarkable efficiency of Toyota’s flagship plug-in hybrid vehicles – and with a slight change of name, we’re ready to help even more drivers embrace PHEVs as they seek to live more sustainable lives,” said Cyril Dimitris, vice president, Toyota Canada Inc., in a news release.

“The 2025 Toyota Prius Plug-in Hybrid and 2025 Toyota RAV4 Plug-in Hybrid offer Canadian drivers a no-compromise approach to electrification. These great vehicles also demonstrate Toyota’s belief in designing and engineering practical, real-world solutions that support our Beyond Zero commitment – to make a net positive impact on our planet and society.”

The 2025 Toyota Prius Plug-in Hybrid model features a powertrain that consists of a 2-litre gasoline engine and an electric motor-generator system with a total system output of 220 hp. Electric driving range is rated at up to 72 kilometres.

The 2025 Toyota RAV4 Plug-in Hybrid features a powertrain with a 2.5-litre Atkinson cycle engine with high torque electric motors generating a total of 302 hp. Electric driving range is rated up to 68 kilometres.

More information on Toyota’s electrified vehicles is available at toyota.ca/electrified.


Not sure how a plug-in hybrid is different from other types of hybrids? Check out our explainer here.

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