Volkswagen Canada has issued three murals that are using revolutionary pollution-eating paint that absorbs carbon dioxide.

Two will be in Toronto and one in Edmonton.

“We’ve made significant progress as an organization and it’s become second nature to consider the sustainability and environmental impact of our work for the future of mobility,” said Edgar Estrada, newly appointed president of Volkswagen Brand, Canada. “These murals serve as a visual and engaging representation of our vision for a greener city and a greener world – where even street art helps to reduce carbon emissions.”

The first of these murals will be visible at 144 Ossington Ave. in Toronto, created by a local artist named Ronaldo.

The three will cover 5,600 square feet of blank wall space.

The second will be at 1149 Queen St. W., across from the Drake Hotel in Toronto, and the third will be at 10025 106 Street N.W., southwest of Edmonton’s downtown core. Both will both go live on May 6.

The initiative is part of a transformation at Volkswagen –the pursuit of sustainable mobility for all.

Volkswagen says it saved more than 850,000 tonnes of carbon dioxide globally since 2017 and is on track to decrease its dealer network’s carbon footprint by 30 per cent by 2030.

Besides the murals, the automaker is donating pollution-eating paint to Calgary’s BUMP Festival. The paint will contribute to one of the festival’s large-scale murals in 2024, which will be part of an accessible and sustainable public art exhibit.

In customer news, Volkswagen has launched a pollution-eating car cover for its all-electric ID.4 vehicles. Activated by daylight, the titanium dioxide coating absorbs pollutants from the environment and breaks it down into inert organic compounds like water and other basic elements. The brand has also offered VW owners a zero-waste sustainable car detailing kit, which includes carbon capture car soaps and wheel cleaner, and launched the Carbon-Neutral Net in 2021 to build awareness about sustainability and the carbon emissions created through online search engines and websites.

“Volkswagen Canada is thrilled to celebrate the season and share our commitment to sustainability with Canadians,” said Lynne Piette, director of marketing for Volkswagen Canada, in the release. “We can’t wait to see these living works of art doing good in communities across Canada.”

More information is available at www.vw.ca.